The investment rules of Buffett

The first rule: the principle of competitive advantage

Good companies have good stocks: those companies are clear and easy to understand, outstanding performance and excellent by a group of extraordinary ability to be interested in the management of the interests of the management of large companies is a good company.

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The most accurate corporate analysis perspective - if you are the sole owner of the company.

The most critical investment analysis - the competitive advantage and sustainability of the firm.

The best competitive advantage ---- swim the crocodile's wide moat protection under the corporate economy castle.

The best competitive advantage measure - the rate of return on shareholders' equity beyond the industry average.

Economic concessions ----- superstar business super profit source.

American Express's economic concession:

Stock picking as a wife - the price is better than the company good.

Stock picking as her husband: mystery as a sense of security

Three major sources of modern economic growth:

The second rule: the principle of cash flow

The value of a new pharmaceutical factory and the acquisition of a pharmaceutical factory.

Value assessment is both art and science.

Valuation is estimated husband: the more money the more valuable

The ability to control money.

The discount value of the future cash flow of the firm

Valuation is the valuation of his wife: the more conservative the more reliable

Buffett mainly uses shareholder return on equity, book value growth rate to analyze the future sustainable profitability.

Valuation is the assessment of love: the more simple and correct

The third rule: "market gentleman" principle

Fear in the fear of others, fear when others greed

The law of the value of the market: short-term often ineffective but long-term tend to be effective.

An Empirical Study of Buffett's Price Fluctuation in American Stock Market (1964-1998)

Market in the "A dry"

Behavioral finance research found that the securities market investors often committed six foolish mistakes:

Sun Tzu in the market: use the market rather than being used by the market.

The fourth rule: the principle of safety margin

Security margin is "buy insurance": the more insurance, the less the possibility of loss.

Security margin is "fierce bargain": the lower the purchase price, the greater the likelihood of profitability.

Security margin is "fishing big fish": the less people, the higher the possibility of fishing big fish.

Fifth Rule: Concentrated Investment Principles

Concentrated investment is monogamous: the best, the best understanding, the minimum risk.

Five factors that measure the company's stock investment risk:

Concentrated investment is family planning: the less the stock, the better the combined performance.

Focus on investment is gambling: when the probability of winning high betting nowadays.

Sixth Rule: Long Term Hold Principle

Long-term holding is the turtles and rabbits race: long-term compound interest can overcome everything.

Long-term holding is eachother: with the company like the life-long companionship.

Long-term holding is the old-fashioned: love more than passionate 10000 times.

Good company will be able to make it clear (Coca-Cola)

Good company a word can be clear (clean - column marriage)

Finally I used a minute to tell everyone how we should use, where to use the strategy of using Buffett's value to invest.

Buffett's another investment principle is: fear when others are greedy; greedy when others fear.

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The investment philosophy of Buffett

First, make money instead of losing money. This is sentence is often quoted by Buffett: "The first criterion of investment is not to lose money; the second criterion is never to forget the first." Because if you invest a dollar, lost 50 dollars Points, only half of the money on hand, unless there are 100% of the proceeds, otherwise it is difficult to return to the starting point. Buffett's biggest achievement was between 1965 and 2006, after three bears, and his Berkshire Hathaway only had a loss in a year (2001).

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Second, do not be deceived. Buffett likes to use equity returns to measure the profitability of enterprises. The return on equity is calculated by dividing the company's net income by the share capital of the shareholders. It measures the percentage of the company's profit as shareholder's capital and can more effectively reflect the company's earnings growth. According to his value investment principle, the company's equity return rate should be no less than 15%. Shares of Coca-Cola have more than 30% of the shares held by Buffett, and 37% of American Express."

Third, depends on the future. Buffett called by people "Omaha's Prophet", because he always consciously to identify whether the company has a good future development, can’t continue in the next 25 years to succeed. Buffett often said, through the window to look forward, can’t see the rearview mirror. One way to predict the future of the company is to calculate how much the company expects future cash receipts today. This is the way Buffett assesses the company's intrinsic value. Then he will look for companies that are seriously deviating from this value and sold at low prices.

Fourth, invest companies that insist on investing in a huge "barrier" to their competitors. Predict that there will be risks in the future, so Buffett favors companies that can make a huge "economic barrier" to their competitors. This does not necessarily mean that the company he invests must be exclusive of a product or a market. For example, Coca-Cola has never been a competitor. But Buffett is always looking for companies that have a long-term competitive advantage and make him predict the value of the company more secure. In the late 1990s, one reason Buffett was reluctant to invest in technology stocks was that he could not see which company had enough long-term competitive advantage.

Five, gamble on the big bet. On the vast majority of value investors conservative nature, but Buffett is not. He invested $ 62 billion in the stock market on 45 stocks. His investment strategy is even more radical than this figure. In his portfolio, the top 10 stocks accounted for 90% of the total investment. "This is in line with Buffett's investment philosophy," said Justin Fuller, senior stock analyst at Morningstar. "Do not hesitate, why do not you invest money on your favorite investment?"

Six, have to wait patiently. If you change hands in the stock market, then it may miss the opportunity. Buffett's principle is: do not frequently change hands, until there is a good investment object before the shot. Buffett often quoted legendary baseball batsman Ted Williams as saying: "To be a good batsman, you have to have a good shot to play." If there is no good investment object, then he would rather hold cash. According to Morningstar, cash in Berkshire Hathaway's investment ratio accounted for more than 18%, while most fund companies only 4% of the cash.

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How to keep a serious relationship with men(3)

Praise: this word a lot of women understand. And they will say, but not right occasion and right person. What is praise? Women praise men is also one of the most important factors. The man's favorite words is his beloved woman, kept praise him, appreciate him. Many women do this is not good enough, often in front of their friends will boast their own husband, how outstanding, how wonderful. And when they back to home, they are more like a bitch, often in front of her husband chirp, nagging, how he bad. The woman in front of the men picking problems, that’s the biggest mistake, the men will hate you deeply. If this time when the men met an affair, found that the other is so gentle and affectionate, considerate, you think about it, he will care about you only nag, and like a bitch? Of course, is the choice of an affair, not his wife, even if he doesn’t divorce with you, but do you feel good? The men secretly date lover, you won’t feel comfortable. This is the reason of some women won’t praise her husband. The same is not an important factor to seize the husband's heart.

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In this contemporary society, the trend in progress, so there have been a lot of rich women, that is, wealthy business woman or white-collar workers. Often such a woman, they didn’t marry when they are old or have married. The husband is not as good as their own, use women’s money, nurturing lover in the outside. Like this, we should have seen more of it. So career is also on the one hand. Women want to tie her husband's heart, don’t let the career higher than your husband. If not, so that the strength of the limelight overshadowed her husband. In this case, then the man around you will silently feel their own shame, frustrated. Men married a woman to go home, of course, this woman is a good thing, but if the woman in the mind, in the cause, in life, are higher than her husband, and sometimes even like a teacher, to her husband, I think this man will feel that they are very useless, very shameful, although his mouth does not say, but encountered such a wife, he is not outside the package like a lover that is strange. Men want to marry a wife, is to take care of her life, so that his wife like the arms of the kitten squint, care of her, love her, give her a quiet, happy harbor. And higher than her husband's strong woman, men are often not really treated. If the man compared to the sun, he wants only the little stars around, can always light her, warm her. Rather than a big universe than him, tightly put him under the foot, never get out of this circle.

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How to keep a serious relationship with men (2)

Coquetry is a woman's nature, the girls from the beginning of birth, they know how to be spoiled, and when they are a child, they are spoiled to parents, the adults are pampering.

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And after love, they are married. It often will be women who know coquetry, the most able to please her husband's joy. Some women will say: "That is a child, I am an adult now, still be lovely and lively in front of her husband, it’s so shy, my husband won’t see also." Then I will tell you that this idea is not correct, because the contemporary society, no one does not like the women who don’t know coquetry, especially in the face of his wife, and as a man, his wife will only maintain a serious, solemn face, even the basic nature will not. Then I think this husband who you live together are extremely bored, and if it is a rich husband, when he met a woman better than you, you can take what kind of method to stop him, and know how to catch the man’s heat back?

So, if you are a married woman, don’t be tied by a child, and the heavy household duties, and don’t be serious all day in their own face, and don’t forget there is a husband on the side need your care. Although you have married and have children, learn how to please her husband happy is necessary. Let your husband see you with his heart, care you and love you. This is the basic way which women get the heart of the men.

If you know how to please your husband happy, even you are old, your husband are also love you and care you so much.

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How to keep a serious relationship with men (1)

Distance is a kind of feeling between the two people, of course, where I said love, not to separate, but the distance of the soul, the distance between the body and looming distance.

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A woman, just when in love, or was pursued by her boyfriend just now, the men will cherish you, and they are very passionate for you, but after a love, you are married, the man will change, and many married women often complain that men have changed, they aren’t cherish you. In fact, the wrong is the woman does not know how to keep the distance, and let their husbands change after marriage, from heaven to underground.

So how to make a man cherish you when you marry him? The woman must maintain the attitude of the character and simple before marriage. Every woman in love, will be very concerned about their own image, will dress themselves, and keep a distance with the man she loves, if the dress is not neat, she is absolutely dare not to go to her boyfriend's appointment. Even with a date, girls will own graceful and shy performance, elegant temperament. In fact, this is a distance.

And married women? Because the time is long, that their own and her husband is too familiar with, so put the beauty of love throw away. They doesn’t pay attention to the image, the language, even shy expression is gone. When you ask the man, why does he change, why not love you same as when you fall in love each other. I believe your husband will also refute your heart: "You have changed too, and love is not the same before."

So, married women, even if you have married with the man you love, do not forget that the beautiful and lovely side before you married.

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